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Without exception, every parent out there would agree that the joy of having a child is unmatched! And to want nothing but the best for your little one comes naturally to you. Out of all their other needs, In today’s day and age, ensuring best education would be on the top of your list. Good education will not only secure their future, but also go a long way in shaping their characters and making them responsible and civilised citizens who are an asset to the society. Most parents would...
Strategic planning is a management process designed to set the organization on a path to successfully achieving future goals. Strategic planning ensures the organization's human and operational resources, energy and stakeholders are properly focused on achieving goals and objectives, and able to adjust to a changing business environment as needed. It requires imagining a successful future. That is difficult for some business leaders because they have difficulty thinking in new ways and with new...
Whether you’re preparing for a product launch or a promotional activity for your company, it is a great idea to have your plans and ideas well organized. PR pros will tell you that a well-written PR plan is far more effective than any form of advertising. In fact, public relations falls in the bracket of marketing but differs from advertising in that you do not pay for the coverage that results from your PR efforts. Public relations is among the least expensive and the most reasonable...
Successful parenting is not an easy task and is a challenging accomplishment that you need to do during the course of the life of your child.The best gift that you can give to your child is a bright education and in today’s time, the child’s security lies in financial planning. In the same context, you can avail a child education plan to secure your child’s future. This short post will discuss the some of the major benefits of a child education plan. 1) Maturity benefit for...
When people see a linear growth in the capital market, they also wish to use their funds in ways to let them participate in the booming capital market of India. One of the best ways to invest your funds across capital markets is Unit – Linked insurance Plans or ULIP offered by insurance companies. Insurance companies have developed plans that combine the benefits of life insurance protection as well as provide options of participating in the growth of the capital markets. These funds...
 As we move ahead in our lives, our responsibilities grow and we start to realize how essential it is to plan for the future. We start to look beyond our own needs and requirements and start to think about those of our loved ones. Investing in term plans is one of the best ways to provide your family members with a security blanket, something that would cater to their needs even if you aren’t there with them.   Nobody wants their family to struggle to make their ends meet,...
Term insurance is designed to pay out benefits if you pass away during the policy term. Unlike whole life insurance policy, it does not grow cash value, so it is crucial to adjust the terms of the policy based on your life needs and dependents at the time. You may choose to opt for higher coverage earlier in life when your expenses are higher. Later on, you may decide to decrease the term insurance coverage as your expenses drop throughout the years. Can I reduce coverage of my policy? There...
This is a road map document well written to direct the implementation of your business strategies. Businesses that are successful have a good marketing plan and they invariably started with a marketing plan. Small businesses can get by with a half-dozen sheets of nicely drafted business plan while large companies can have plans with hundreds of pages. Refer to your plan frequently (monthly) or at least quarterly. Leave a column for putting in monthly reports on sales/manufacturing; this will...
MLM or Multi Level Marketing is the strategy where sales force need to not just perform sales but also generate more salespersons. This involves direct selling where salespersons are expected to directly sell the product and at the same time also by means of networking, referrals or word of mouth encourage more people join in with the sales force. MLM Business has become quite popular these days as it gives independent individuals opportunities to make the most out of their time and earn...
Introduction Marketing is a young discipline as compared to other social sciences such as production and operations, accounting, economics and the many business areas known. Marketing arose in the early 1900, before this period all the branches now associated with marketing where addressed under economics (for example setting the price of a commodity was seen as an aspect of demand and supply), advertisement, and in some cases there was no information on the behavior of consumers towards the...
The one question many young entrepreneurs ask today is how to write a simple but effective business plan that will align their startups in the path to success, help them implement their strategies effectively and bring their vision to reality? A business plan is a roadmap to achieve the success you desired. Every entrepreneur whether you are starting or growing your business, you need a business plan. Our concern now shouldn’t be if we write a plan but rather how to write a plan that...
Why should you as an entrepreneur spend many hours of your scarce time developing a written strategic plan? After all, you have a vision for your company and your plan is in your head.  One good reason is to ensure that someone else can pick up the ball and run with it if something happens to you. Of course you should be positive but even with you in the picture, you should develop a written strategic business plan for the following reasons: (1) The discipline of putting your plan in...
A Business Plan is a written document describing your business future. It is a road map to your destination. It tells what you plan to do and how you plan to do it. It spells out the different strategies you will use to reach your goals. You start with certain resources, and you want to achieve your goals in the near future some 3 to 5 years. By the estimated period your business will have a different set of improved assets, resources and profitability. The plan should serve as a guide...
There are various options for investors to multiply their money. The investment portfolio should be chosen to take care of your short-term and long-term needs. You can choose an insurance plan that offers tax benefits, risk coverage and corpus building potential. The number of policyholders opting for Unit Linked Insurance Plans (ULIPs) is increasing at a consistent pace. There are plans with a single premium and regular premium options. Hence, investors can choose right avenues as per their...
An important aspect in the proper upbringing of a child is to plan for his/her future well in advance. While fulfilling the daily chores involved in the process of parenting, it is quite normal to see parents forgetting the long term needs of a child upbringing. As a result, we often see parents in a fix when they are not able to provide the needed financial support to their child so that they can pursue the best education that would enhance their prospects. If as a parent, you do not want to...
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