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We can’t imagine our lives without online communication. Years ago, we would wait for weeks to get a letter in the mailbox. Today, however, we don’t even start our mornings until we’ve checked the news feeds on Facebook and Instagram and read messages on Messenger, WhatsApp, Snapchat, and LinkedIn. Just take a look at the number of active users of the most popular mobile messaging applications across the US. SOURCE: STATISTA.COM We use Facebook Messenger, WhatsApp, and...
Social media isn’t simply a means of staying connected with family and friends. Many businesses also benefit from professional social networks, using them for brand recognition, recruitment, sharing ideas with like-minded individuals, and attracting and retaining customers. Reid Hoffman and his team realized the business benefits of social networks 15 years ago and decided to build a network for making meaningful business connections. Guess what? Today, this platform, which we know as...
It’s been eight years since we entered the market as an outsourcing software development company. “How much does it cost to make a website?” 一 has been a common question we’ve received over these years. It’s essential that our clients know what they’re paying for when hiring us and how we calculate our rates. In this guide, we tell you about the real costs of custom software and website development at Steelkiwi and factors that influence the...
You’ve probably run into websites that gather content on a single page from a variety of blogs and sites around the internet. Content aggregators, as we call them, keep on earning recognition among publishers and consumers, since they provide a win-win solution for all parties. To get content for the aggregator, the website owner doesn’t have to pay publishers. Usually the only costs of running an aggregator are for technology. Content aggregators give publishers the opportunity to...
Where do people look for jobs? Online, of course. According to a survey by Allegis, the internet is where people most commonly look for jobs. In a previous article, we talked about how you can build and monetize a job aggregator. Today, we want to discuss startup job board business opportunities with you. Let’s dive in! How do job boards work? When you think of a job board, you might imagine a literal board. There are many paper job postings pinned to this board. People can come up...
The importance of a website as an online presence for an individual, organization, business or institution is now more important than ever. The presence of a website amongst other things makes an organization more professional in the way they appear to the public, especially if the website is properly designed and used. Here, we will outline various ways to build a website, hands on and show you the various methods you can use to create your site and their various advantages and disadvantages....
Want to build brand awareness, loyalty and drive sales to your Ecommerce website? Then you needn’t look any further than your social media channels. In recent years, online retail has skyrocketed, and social growth doesn’t show any signs of slowing down either. Figures show that Global B2C Ecommerce sales are looking to reach $2.3 billion this year. Here are some of the best ways you can advertise your business through the various social platforms. Use Data to get Better...
The effectiveness of SMM advertising strategy SMM is an affordable and productive method to promote business in social networks. When developing a strategy, you need to remember that marketing in social networks has specific characteristics and sometimes standard marketing methods of SMM advertisingdoes not work well and the use of creativity is the key element. It is an erroneous opinion that social media marketing campaigns on the pages that represent your company in communities, such as...
Online marketplaces offer a new take on how goods and services can be exchanged. Consumers no longer require an intermediary to connect to producers, as platforms do the matching. It’s always a good idea to have a big picture of solutions that are currently popular on the market. We’ve categorized these solutions to make it easier for you to see the big picture of this market. What is the P2P sharing economy? According to the Gen Z: Emerging Talent report by...
Multi level marketing has been and is still one of the few business models that have made more millionaires than every other business model in America and other countries that have welcomed it. Also known as network marketing, this business method allows one person to earn from the collective work of many people who get to join the business in question through them. It all started on the idea that it is easier to earn more money by relying on the little profit from the work of the many, than...
These days, there are several sources that are available and discussed about how to meet new people online easily. The procedure on how to make online friends will be easier in case you know sufficient information about that. Actually, having online friends will be a wonderful thing for you as your friends might come from all over the place. Therefore, you can discover more regarding their cultural. With the help of this, your life would be more delight as you can discuss with them once you...
With the lapse of time, Internet users on the mobile have gradually increased, and today it has surpassed the number of users surfing the net through the desktops. Anticipating the further increase in mobile Internet users, Google has announced a significant change in its algorithm in the form of mobile-first indexing. What is Mobile-First Indexing? Until now, Google used to crawl your website and index it based on its desktop version. But now, it will index your website and rank is based on...
 Social media is here to stay. Like any other major development in the technological sector, there are advantages and disadvantages that accompany the use of social media. However, it will be wrong to ignore the positive impact of social media in society because one is blinded by the negative impacts. Most great things come at a price and a risk. Usually the risk is in being misused. With rapid technological development in the world and the communication sector in particular,traditional...
Traditionally, web pages are designed for network links that exhibit slight packet loss and low latency, such as high speed fixed line and digital subscriber line (DSL) links. They often fail to meet the user’s expectations to deliver adequate performance over lower performing network links that we have in the mobile phone world. User connectivity over bandwidth constrained links combined with high latency and packet loss experience slower page loads, thereby inflating the response times...
Your online presence builds the relationship between your organization and the public. When you search on Google, you will find website available for every field whether medical, engineering, psychology, literature, tourism, travel, e-commerce portals and much more. Sites have emerged as massive relationship building tool, and every department of the company is willing to share information on it. For Marketing, Mass-Communication, and Public Relations, their utility cannot be ignored. Hence,...


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