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How to Design a Winery Website that Sells

By Pamela Snyder

Vogue for Winery Web Designs have been tending towards a Flash animation, Dynamic Introduction & attractive graphics, which would give the best presentation of the products to sell online.

 

Most of the sites have gone towards the modern and latest approach with fresh and bold designs, others have chosen the more conventional way with decent color combinations and impressive graphics and arts. it’s about balancing good visual design and usability, resulting in a positive user experience.

 

There are a lot approaches to contemplate when designing a Winery website design that sells. It is important to use the creativity to promote, market & boost the wine and winery, so that the quality of the product make the user curious and convince users to reach out for the more detailed information about those products, they must look forward to subscribe for future updates.

 

Considering any website  designor templates it is important to know your target audience. The website must provide a memorable experience and prompt them to do action.

 

Features to consider for Winery Website Design-

 

  • Winery SEO and promotion
  • Lead generation and conversion
  • Customer service
  • Event bookings
  • Sales
  • Add value and strengthen the relationship

Keypoints to design a Winery wesbite that sells –

 

Must have Vision- Point out your ideas behind the Website. It is very important to summarize the plan before reaching out to the developer.Owner must be able to draft the complete requirement for developers.

 

Choose a CMS– Opting CMS for your website bring so many inbuilt features and plugins  which will drive your website to achieve your goals. E-commerce Winery design templates are easily available and it will not take hard steps to install. CMS also able to do the simple edits oneself.

 

Responsive Design- Responsive web design helps to produce the screens no matter on which user is viewing, that website is viewable on almost all type of devices, that should be mobile friendly !!

 

 

 

Good Content and Graphics- Most of the Winery websites chosen to make it look visually attractive but compromized on content. it is always good to have both Content and Graphics on the same priority.Content is not only the words alone on the page - it should be the mix of Text, Images, Videos so that it looks to the different senses.

 

Simple and Easy Navigation - Navigation buttons must be clearly visible and avaible for visitors so that they can find and browse the website frequently, The information they are seeking about the Winery can be available on few clicks.

 

Sell Actions - Each page should serve a purpose and have a call to action that leads the consumer down the path to purchase

 

SEO Friendly – It is important to optimize the website for search engine, a good content helps website to be on high page ranks

 

Social Sharing - When people do find your website and there is an event, a new wine release or some other newsworthy info – make sure it is easy for them to share by positioning mobile friendly social buttons.

 

DigiVino provides affordable and effective web strategies, tools and tactics for wine businesses. And–for those who want to economize while promoting wine effectively–GO-U is our wine business marketing training and mentorship program for do-it-yourselfer wine marketers. DigiVino and GO-U simplify the process of wine business promotion.  Reaching people with the story of your wine brand’s distinct qualities matters as much as drawing out the unique character of each season’s grapes. Yet most of my clients would rather get elbow deep in their businesses than marketing tactics or programming code.

 

DigiVino provides affordable and effective web strategies, tools and tactics for wine businesses. And–for those who want to economize while promoting wine effectively–GO-U is our training and mentorship program for do-it-yourselfer wine marketers. DigiVino and GO-U simplify the process of wine business promotion.  Reaching people with the story of your wine brand’s distinct qualities matters as much as drawing out the unique character of each season’s grapes. Yet most of my clients would rather get elbow deep in their businesses than marketing tactics or programming code.

 

igiVino builds reputations and revenue for the wine world through engaging and effective websites, email, social media and search engine optimization (SEO) campaigns. Here are a few of the core services we offer. Each of these is delivered with an underlying strategy for meeting your goals. We do not believe in employing widgets because everyone else has them. We will help you identify which solutions will actually get you to your objectives most cost-effectively. These DigiVino services are offered with small and boutique wineries and wine businesses in mind, to increase online sales, build customer affiliation, and grow prospect lists. Contact us for a free estimate or to discuss your needs.

 

Media Contact

Digivino

https://www.digivino.com/

info@DigiVino.com

(415) 407-8276

 

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