Why You Really Need (A) Top 10 Marketing Tips Startup Must Follow
Of course Startups want to succeed and only effective marketing strategies can help you to accomplish your dream.
The key factors that help in getting maximum exposure for your brand are your audience, contacts and competition. Without them, you can’t succeed in your aim. At the end, all you want to succeed and increase your brand awareness and you don’t mind expending your entire budget on that, Right?
Well, you will get a collection of most effective marketing secrets here. Just check them to find out which works best for your startup.
#1. Focus on One Marketing Channel
Don’t show your universal presence everywhere, just focus on one marketing channel that will serve as your key factor for your luck. You can extend it later, but at the beginning, all you need to focus on the most important channel. That channel will be different, based on your goals, that you along with your team members need to figure out and start with one key channel only.
#2.Understand Your Customer’s Problem Better than Your Competition
One of the easiest ways to create breakthrough marketing in any industry is to understand your customer’s problem better than the competition best SEO companies for small business. If you are able to analyze this problem from multiple angles, you will have an abiding benefits when any high-performance marketing campaigns is created.
#3.Focus on In-Person Conversations
Yes, In-person networking really works for developing long-term relationships. Attending conferences, meeting with marketing influencer and exploring customer reviews really works. Relationships you build now can take little time to produce ROI, but in long-run it will be worth on investment.
#4.Build it into the Technology
If you are ready to plan a few creative ways to build marketing efforts into your product, you are effectively eradicating a variable cost and converting it into one-time cost. If harnessed properly, user accretion cost will go down.
#5.Have Multiple Sales Funnels Working Together
Setting up sales funnel is not an easy task, but once set up it really works. Take your time to establish myriad of marketing channels that will have a glimpse about your business, social media, webinars or live events. Your ongoing programs can be tracked for efficiency purpose.
#6.Segment, Schedule, and Measure
Are you really trying to drive sales, build technical credibility and build awareness? Once you set the priority, build a detailed schedule for each work separately. Build a detailed schedule for your social media platforms which includes the message and campaign duration. This prevents the unnecessary slip-ups and provides a successful way on what and when to measure.
#7.Focus on Press Release
Google demands high-quality inbound links from reliable sources, organic SEO is rapidly transforming into PR. It’s worthless to waste money and time on low quality SEO Campaigns or investing on paid search at beginning. Just get started with great PR and enjoy the results in years to come.
#8.Utilize your Employees’ Social Media
You can request your employees to use their social media and contribute to company’s social media. This is the most economic and authentic way to market your startup.
#9.Sell Results, Not Services
At the end, what matters is the final output. So, it’s better to focus on results that your company is going to contribute at the end. For instance, if you have a video marketing company, try to highlight the online results, videos have achieved for your clients rather than talking about cameras or editing software. Tell them the significance of the video marketing and how it can affect their bottom-line.
#10.Have a Strong Online Presence
Having strong Online Presence is a must have factor for startups. They should be highly committed to their online presence. Positioning at the top of the search rankings can only be achieved through consistent effort and planned approach.
Startups must follow these top 10 marketing approach to increase their brand awareness and maintain a strong online presence in the industry.